Jamie Campbell
IFYDA General Manager + Strategist

Strategic Consultancy and setting up and running IFYDA

Jamie cares about big ideas and knows how to make them real. He is a fintech entrepreneur with a decade of go-to-market experience in challenging environments. As General Manager, Jamie leads If You Don’t Ask’s operations and special projects. He is a strategic advisor to our clients, bringing a unique background of experience to the consultancy.

Before “If”, he launched and scaled two startups – Bud and, more recently, Fronted – raising over £50m and creating leading brands in their industries.

And before working in tech, Jamie was a planner and strategist covering global food brands such as Galaxy Chocolate, Coca-Cola, Jagermeister, and corporate and retail brands SSE, Thames Water, Halfords, The White Company and Costcutter.