National Garden Scheme
In 2017, we partnered with the National Garden Scheme to rethink how they presented themselves to the world.
By enlisting an army of incredibly talented amateurs, who open up their gardens annually to the public, the NGS raises millions of pounds every year for nursing and health charities every. Our job was to make sure this charmingly British institution could have the widest possible reach, be understood by everyone who stumbled across it, and wasn’t underselling itself.
We created the new identity, redefined their tone of voice with some new guidelines and designed and developed a delightful new website.
Have a look at it all here:
www.ngs.org.uk
By enlisting an army of incredibly talented amateurs, who open up their gardens annually to the public, the NGS raises millions of pounds every year for nursing and health charities every. Our job was to make sure this charmingly British institution could have the widest possible reach, be understood by everyone who stumbled across it, and wasn’t underselling itself.
We created the new identity, redefined their tone of voice with some new guidelines and designed and developed a delightful new website.
Have a look at it all here:
www.ngs.org.uk
before big fish®

before big fish®
after big fish®

after big fish®